UNYX
Measuring app campaigns

Set up and manage Airbridge

Joint measurement of website and app.

Airbridge measures site and app together rather than treating them separately. Useful when the same customer moves from one to the other during their purchase journey.

What UNYX configures inside it

  • Reconciling the site visitor with the app user.
  • Events shared across both worlds, defined once.
  • Sending value events back to the platforms.

The subscription and the account stay in your name. We work inside them, we do not own them.

How it plugs in

Through a component in the app and a script on the site, with connections to the platforms.

What it does not do

Reconciliation between the two worlds stays partial, especially on iPhone.

Who it suits

Companies whose purchase journey genuinely crosses site and app.

Already using it, or unsure whether to buy it?

We look at your account, tell you whether this tool belongs in your setup, and show you on your own figures before you pay anything.

Airbridge is a trademark of its publisher. UNYX neither publishes nor resells it: we know how to implement and operate it inside your account.