UNYX
Measuring app campaigns

Set up and manage AppsFlyer

Reference

App campaign measurement, the market benchmark.

AppsFlyer is the reference for measuring app campaigns. It ties installs and in-app events back to the originating campaign, across all platforms, and sends those events to Google Ads for optimisation.

What UNYX configures inside it

  • The in-app events that count: sign-up, first purchase, basket, subscription.
  • The value attached to each event, without which optimisation stays crude.
  • Sending back to Google Ads, which must match your commercial objectives.

The subscription and the account stay in your name. We work inside them, we do not own them.

How it plugs in

By integrating a component into your app, plus connections to the platforms.

What it does not do

Billing by install volume makes the invoice rise with the campaign's success.

Who it suits

App publishers with a significant acquisition budget across several platforms.

Already using it, or unsure whether to buy it?

We look at your account, tell you whether this tool belongs in your setup, and show you on your own figures before you pay anything.

AppsFlyer is a trademark of its publisher. UNYX neither publishes nor resells it: we know how to implement and operate it inside your account.