UNYX
Measuring app campaigns

Set up and manage Branch

Reference

Deep links and attribution between site and app.

Branch handles the crossing between web and app: a link that opens the app if installed, the web page otherwise, and keeps the visitor's origin either way. It is the missing link of mixed journeys.

What UNYX configures inside it

  • Deep links to the right app screens, not just the home screen.
  • Continuity of origin between site and app.
  • Sending the events that count back to the platforms.

The subscription and the account stay in your name. We work inside them, we do not own them.

How it plugs in

By integrating a component into your app plus a configuration on the site side.

What it does not do

Its go-live requires developers on both sides: site and app.

Who it suits

Companies whose customer journey genuinely moves from site to app.

Already using it, or unsure whether to buy it?

We look at your account, tell you whether this tool belongs in your setup, and show you on your own figures before you pay anything.

Branch is a trademark of its publisher. UNYX neither publishes nor resells it: we know how to implement and operate it inside your account.