Set up and manage Fospha
Measures the real contribution of each channel.
Fospha aims to measure each channel's own contribution, including those whose effect is not visible at click level. It addresses brands spending across several channels that no longer know which one truly drives growth.
What UNYX configures inside it
- The scope of channels to compare, including those with no direct measurement.
- The reference period, so comparisons are not skewed by seasonality.
- Reviewing the conclusions with those who actually decide the budget.
The subscription and the account stay in your name. We work inside them, we do not own them.
How it plugs in
Connections to your platforms and to your sales data, with publisher support.
What it does not do
Its results are statistical estimates. They orient a decision, they do not replace it.
Who it suits
Growing brands splitting budget across measurable and non-measurable channels.
Already using it, or unsure whether to buy it?
We look at your account, tell you whether this tool belongs in your setup, and show you on your own figures before you pay anything.
Fospha is a trademark of its publisher. UNYX neither publishes nor resells it: we know how to implement and operate it inside your account.