Experimentation and personalisation at scale.
Optimizely is the experimentation platform of large organisations: server-side tests, progressive feature rollout, personalisation by segment. It goes well beyond simple page testing.
What UNYX configures inside it
The subscription and the account stay in your name. We work inside them, we do not own them.
How it plugs in
A script on the site for visual tests, and an integration in your code for server-side tests.
What it does not do
Its cost and complexity reserve it for organisations with an established experimentation culture.
Who it suits
Companies testing continuously, with product and marketing teams working in step.
We look at your account, tell you whether this tool belongs in your setup, and show you on your own figures before you pay anything.
Optimizely is a trademark of its publisher. UNYX neither publishes nor resells it: we know how to implement and operate it inside your account.